phishing
Phishing is a form of fraud in which the attacker tries to learn
information such as login credentials or account information by
masquerading as a reputable entity or person in email, IM or other
communication channels.
Typically a victim receives a message that appears to have been sent by a
known contact or organization. An attachment or links in the message
may install malware
on the user’s device or direct them to a malicious website set up to
trick them into divulging personal and financial information, such as passwords, account IDs or credit card details. Phishing is a homophone of fishing, which involves using lures to catch fish.
Phishing is popular with cybercriminals, as it is far easier to trick
someone into clicking a malicious link in a seemingly legitimate email
than trying to break through a computer’s defenses. Although some
phishing emails are poorly written and clearly fake, sophisticated
cybercriminals employ the techniques of professional marketers to
identify the most effective types of messages -- the phishing "hooks"
that get the highest "open" or click through rate and the Facebook posts
that generate the most likes. Phishing campaigns are often built around
the year's major events, holidays and anniversaries, or take advantage
of breaking news stories, both true and fictitious.
To make phishing messages look like they are genuinely from a well-known
company, they include logos and other identifying information taken
directly from that company’s website. The malicious links within the
body of the message are designed to make it appear that they go to the spoofed
organization. The use of subdomains and misspelled URLs (typosquatting)
are common tricks, as is homograph spoofing -- URLs created using
different logical characters to read exactly like a trusted domain. Some
phishing scams use JavaScript to place a picture of a legitimate URL
over a browser’s address bar. The URL revealed by hovering over an
embedded link can also be changed by using JavaScript.
Spear phishing attacks
are directed at specific individuals or companies, while incidents that
specifically target senior executives within an organization are termed
whaling attacks.
Those preparing a spear phishing campaign research their victims in
detail in order to create a more genuine message, as using information
relevant or specific to a target increases the chances of the attack
being successful. Phishers use social networking
and other sources of information to gather background information about
the victim’s personal history, their interests and activities. Names,
job titles and email addresses of colleagues and key company employees
are verified, as are vacations. This information is then used to craft a
believable email. Targeted attacks and advanced persistent threats (APTs) typically start with a spear phishing email containing a malicious link or attachment.
A gateway email filter can trap a lot of mass targeted phishing emails, reducing the number of phishing emails that reach users’ inboxes. Ensure your own mail servers make use of one of the main authentication standards; Sender ID or DomainKeys will help cut out spoofed email too. A Web security gateway
can also provide another layer of defense by preventing users from
reaching the target of a malicious link. They work by checking requested
URLs against a constantly updated database of sites suspected of
distributing malware.
There are plenty of resources on the Internet that provide help in
combating phishing. The Anti-Phishing Working Group Inc. and the federal
government’s OnGuardOnline.gov website both provide advice on how to
spot, avoid and report phishing attacks. Interactive training aids such
as Wombat Security Technologies' Anti-Phishing Training Suite or PhishMe
can help teach employees how to avoid phishing traps, while sites like FraudWatch International and MillerSmiles publish the latest phishing email subject lines that are circulating the Internet.

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